Six months in and your team still can’t agree on what you actually do
It’s hurting your hiring, your sales calls, and every pitch. Sharpen runs a 90-min AI-facilitated positioning workshop with your whole team. Out the other side: one positioning document everyone can defend. $199. Money-back if your team can’t agree.
Three different decks. Two different one-liners. New hires who join and ask 'so what do we actually do again?'
It’s hurting your hiring, your sales calls, and every pitch. Sharpen runs a 90-min AI-facilitated positioning workshop with your whole team. Out the other side: one positioning document everyone can defend. $199. Money-back if your team can’t agree.
Three different decks. Two different one-liners. New hires who join and ask 'so what do we actually do again?'
It’s hurting your hiring, your sales calls, and every pitch. Sharpen runs a 90-min AI-facilitated positioning workshop with your whole team. Out the other side: one positioning document everyone can defend. $199. Money-back if your team can’t agree.
Three different decks. Two different one-liners. New hires who join and ask 'so what do we actually do again?'
Buy once, get every future Sharpen workshop free — sales pitch, strategy, pricing, hiring, customer discovery — when each ships.
How a Sharpen workshop runs
Step 1. Invite your team
Send the participant agent link to 3–8 people. They each spend ~20 minutes in a private 1:1 with the AI. No one sees anyone else's answers. That's the point.
Step 2. Run synthesis
Collect everyone's markdown files. Paste them with the synthesis agent into Claude. The blind submission means the AI sees signal, not groupthink.
Step 3. Get the document
Outputs a single document your team can rally around, whether that's a positioning document, a sales framework, or a strategy doc.
Step 1. Invite your team
Send the participant agent link to 3–8 people. They each spend ~20 minutes in a private 1:1 with the AI. No one sees anyone else's answers. That's the point.
Step 2. Run synthesis
Collect everyone's markdown files. Paste them with the synthesis agent into Claude. The blind submission means the AI sees signal, not groupthink.
Step 3. Get the document
Outputs a single document your team can rally around, whether that's a positioning document, a sales framework, or a strategy doc.
features
What do you receive?
Participant Agent
A Claude agent that runs a private 20-minute interview with each person on your team. Walks them through the chosen workshop framework. Ends by handing back a clean markdown file.
Synthesis Agent
A Claude agent that synthesises your team’s interview files. Output: one document your team can sign off on.
Workshop Frameworks
Each Sharpen workshop is built on a recognised expert framework. Positioning ships today. Strategy, sales pitch, pricing, and hiring on the roadmap. Buy once, get every future Sharpen workshop free.
Facilitation Guide
One page. How to invite your team, what to say, when not to peek, what to do if the output feels off. The instructions matter as much as the agents.
features
What do you receive?
Participant Agent
A Claude agent that runs a private 20-minute interview with each person on your team. Walks them through the chosen workshop framework. Ends by handing back a clean markdown file.
Synthesis Agent
A Claude agent that synthesises your team’s interview files. Output: one document your team can sign off on.
Workshop Frameworks
Each Sharpen workshop is built on a recognised expert framework. Positioning ships today. Strategy, sales pitch, pricing, and hiring on the roadmap. Buy once, get every future Sharpen workshop free.
Facilitation Guide
One page. How to invite your team, what to say, when not to peek, what to do if the output feels off. The instructions matter as much as the agents.
Why founders are switching
The same expert workshop, at 1/150th the price.
| Facilitator-led | DIY(team member runs it) | Sharpen | |
|---|---|---|---|
| Cost | $5,000–$30,000 | “Free” (weekends + risk) | $199 |
| Time to result | 1–2 weeks scheduled | Months. It never happens. | ~1 week, async |
| Avoids groupthink | Depends on facilitator skill | No. Loudest voice wins. | Yes. Blind 1:1 interviews. |
| Quality of output | High (if facilitator is good) | Variable, often poor | Built on expert frameworks |
| Calendar load | 1–2 days for whole team | Days of prep + meeting time | 20 min per person, async |
Why founders are switching
The same expert workshop, at 1/150th the price.
| Facilitator-led | DIY(team member runs it) | Sharpen | |
|---|---|---|---|
| Cost | $5,000–$30,000 | “Free” (weekends + risk) | $199 |
| Time to result | 1–2 weeks scheduled | Months. It never happens. | ~1 week, async |
| Avoids groupthink | Depends on facilitator skill | No. Loudest voice wins. | Yes. Blind 1:1 interviews. |
| Quality of output | High (if facilitator is good) | Variable, often poor | Built on expert frameworks |
| Calendar load | 1–2 days for whole team | Days of prep + meeting time | 20 min per person, async |
WHAT YOU WALK AWAY WITH
Every workshop ends with one document your team can rally around.
Around 2–3 pages, written by the synthesis agent from your team’s blind 1:1 responses. Ready to sign off, paste, and share.
Take positioning, for example:
Target audience. Who this is for, and who it isn’t.
Market category. What shelf you’re on.
Unique value. The one thing only you do.
Competitive alternatives. What your buyers do today instead.
Key differentiators. The 3–4 attributes that make you the obvious choice.
Positioning statement. One paragraph your team can paste into a deck on Monday.
Strategy, sales pitch, pricing, hiring, and customer discovery each have their own shape, same blind 1:1 → synthesis → one document mechanic.
IS THIS FOR YOU
If your team has a hard problem to align on, yes.
Sharpen works when (1) you’ve got a team of 3–15 with different perspectives on the same problem, (2) the answer matters enough to pay $5,000+ for a facilitator if you could justify it, and (3) you can’t.
The Sharpen Roadmap
Each workshop, the framework behind it. Founding-100 buyers get every one, free.
| Workshop | Built on | Status |
|---|---|---|
| Positioning | Obviously Awesome April Dunford | Available now |
| Sales pitch | Strategic narrative Andy Raskin | Coming soon |
| Strategy | Playing to Win Roger Martin | Coming soon |
| Pricing | Monetizing Innovation Madhavan Ramanujam | Coming soon |
| Hiring | Who Geoff Smart | Coming soon |
| Customer discovery | The Mom Test Rob Fitzpatrick | Coming soon |
Buy once, get every future Sharpen workshop free
The Sharpen Roadmap
Each workshop, the framework behind it. Founding-100 buyers get every one, free.
| Workshop | Built on | Status |
|---|---|---|
| Positioning | Obviously Awesome April Dunford | Available now |
| Sales pitch | Strategic narrative Andy Raskin | Coming soon |
| Strategy | Playing to Win Roger Martin | Coming soon |
| Pricing | Monetizing Innovation Madhavan Ramanujam | Coming soon |
| Hiring | Who Geoff Smart | Coming soon |
| Customer discovery | The Mom Test Rob Fitzpatrick | Coming soon |
First 100 buyers get every future workshop free, forever.
Frequently Asked Questions
Everything founders ask before buying
What tools do I need?
How long does it take?
What if the output isn't great?
Does it work for B2B SaaS? Consumer? Dev tools?
Where does the methodology come from?
Refund policy?
How do future workshops get to me?
